Where has the word matchbox cars originate from?

Where has the word matchbox cars originate from?
The word matchbox cars was originated from the fact that the small metal cars would fit inside a matchbox. 1-75 scale.
They were marketed in packaging similar to match boxes of the day.(1953)
Originally a British company, "British Die Casting" company and owned by 'Lesney'. Made of the names 'Leslie and Rodey' Smith, who founded the die cast toy car makers.
The matchbox brand is now owned by US giant 'Mattel', since 1997.